Continuity Editing

Continuity Editing is where you try to make the work of the editor invisible as much as possible to help create this natural flow and let the people who are watching the TV show be immersed in the programme. It is used to grab the audience's attentions and keep them gripped with storyline, without them realising where it has been edited.
The central elements of continuity editing are:
*Establishing shot
*Shot reverse shot
*Eyeline match
*The 180 degree rule (or 'Axis of action')
*The 30 degree rule
*Cutting on action